Supertron eying for 2000 crore Landmark in 2014-15 FY

Posted by News Room On Friday, July 25, 2014 0 comments
Supertron Electronics pvt limited, has organized National Sales Meet in Bangkok early May’14 and worked out a business plans for year 14-15.Company has set the target 2000 crore and each team member is determined and enthusiastic to achieve this goal. Supertron has set the theme for the year is “Towards a quantum leap”. Mr. V.K.Bhandari Chairman & managing Director of Supertron Electronics Pvt Ltd (SEPL) has explained that this is a concrete initiatives by the company and to reach this height, we have various plans and innovations.

Supertron has foresees the future and promising market of SSD and added the product line and nationally doing the business of Samsung and Transcend SSD, Dell AMD series laptop, Dell TAB for southern market along with central india market Nagpur and Indore.

Company is also focusing on special vertical of CVR( Car Video Recorders) which will be for Transcend , this product will go Online and also thru Automobile accessory market.

Further to strengthen the branch network Supertron opened branches in Vijaywada, Calicut, Madurai, Hubli and Surat. Supertron introduced these branches to reach out to partners from the rural areas and enable to grab the market share and develop better relationship with the partners. Company has the Satellite branches and opening few Satellite branches be a great help for Supertron to put its footprints in secondary market.

Speaking on the landmark, Mr. Bhandari, said, we are adding new product lines in our basket and maintaining current market dynamics, Supertron is providing its partners a better support in terms of logistics, marketing & warranty, schemes & promotional support. We aim to add more retail partners, SI and dealers from smaller towns”.

Supertron is already the National Distributor for Seagate, Transcend, Acer, Dell (Desktop, Laptop. DLP Projector and TFTs) IBM, Buffalo, Samsung, Digilite and Cyberoam to name with others. Supertron is also revamping the own PC Component brands “Supercomp” and focusing on smaller cities and offering quality products as UPS,TV Tuner ,Keyboard, mouse and SMPS.

Meanwhile, Supertron has organized a “national accounts meet” with all branch accountants in Kolkata on 13th July to structuring the internal systems and policies to achieve 2000 crore yardstick.


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