GIGABYTE GA-Z97X-UD5H-BK: Feature-packed for Both Conservative PC Users, Gamers

Posted by News Room On Friday, February 27, 2015 0 comments
The focus is on GIGABYTE Technology’s GA-Z97X-UD5H-BK, a part of the company’s 9 series PC motherboards, and which supports the 4th Gen Haswell processors, Haswell Refresh, and the 5th Gen Broadwell processors.
If you are seeking more power while working on multiple graphics card configurations, you can always rely on the motherboard’s additional SATA power or the ATX4P connector. Along with a number of fan headers and other useful connectors; USB and TIM headers; GA-Z97X-UD5H-BK features 4 x SATA 6Gbps ports and 2 x SATA Express ports.
GA-Z97X-UD5H-BK features an 8-pin power connector and a standard 24-pin ATX power connector, a Killer E2200 series NIC (network interface card) partnered with Intel’s I217-V, and comes with support for multi-VGA configurations. Its key features include SATA Express and M.2 connections up to 10 Gb/s data transfer, and a Realtek ALC1150-based audio system.
GA-Z97X-UD5H-BK includes the GIGABYTE APP Center that gives you an easy access to a wealth of GIGABYTE Apps that help you get the most from your GIGABYTE motherboard. The Center allows you to launch all GIGABYTE Apps installed on your system, by using a simple, unified user interface,
Among other utilities, the GIGABYTE App Center includes EasyTune, an Overclocking (OC) utility that lets you use preset OC profiles or make your own advanced OC profiles. With this, you can view and fiddle with frequency, voltages, and other OC-oriented settings.
Another GIGABYTE App Center utility that supports OC is Remote OC. It allows you to remotely control your PC with a powerful suite of software functions that include overclocking and system tweaking. You may go for the multiplier tweaking option for the easiest and steadiest overclocks. There is also an automatic OC feature built into the motherboard’s UEFI, called the ‘Performance Upgrade’. Meanwhile, the Advanced CPU OC feature allows you to set CPU base clock, frequency, and voltages, and integrated graphics frequency.
GA-Z97X-UD5H-BK also has a host of hardware features that assists in OC, such as the Power Button, Reset Buttons, CMOS Switch, Single BIOS Switch, BIOS Switch, and DEBUG LED.
The GIGABYTE Cloud Station, which comprises several GIGABYTE unique Apps, allows your smart phones/tablet devices to communicate, share resources, and control desktop PCs via wireless connection, among others.
This motherboard that can be termed as an epitome of ‘Ultra Durability’, carrying an official Certificate of Validation for having passed an additional168-hour server-level stress test and that too, backed by a 5-year warranty.
The extra 168 hours (7-day) stress test is undergone by all GIGABYTE Black Edition motherboards, of which GA-Z97X-UD5H-BK is a member. During the test, each motherboard needs to pass rigorous, full system validation testing process for an entire week. A Certificate of Validation is included with every board, issued by the GIGABYTE factory to indicate that each board has passed the highest test standards.

PNY Releases IceCream Themed- HP x778w USB Flash Drive

Posted by News Room On Tuesday, February 24, 2015 0 comments
PNY Technologies®, world renowned manufacturer of USB and Memory products, has brought forward a unique and fun way to store your files, images, movies and music on the go. The HP x778w USB 3.0 Flash Drive features a cute and fun way to transfer files.  Lightweight and compact, this drive stores up to 64GB of your favourite documents, images, music, movies and more.
This ice-cream inspired USB flash drive is made up of durable rubber housing. The cap can be conveniently attached to the end of the drive and remains secure while the drive is in use. For added portability, the drive includes the built-in strap hole design, so that the drive can be attached to your wallet, purse or backpack.
The HP x778w is a thumb-sized USB flash drive that weighs 8.1 g and measures at L 32.5mm x W 17.5mm x H 9.5mm. The unique design resembles a partially melted ice cream layered with sprinkles below it – giving you a fun way to store your files.
The HP x778w features USB 3.0, which offers fast speed transfer of files between your computer and the drive.  It performs an impressive read and write capacity of up to 90/30 MB/sec (64GB).  It is also fully compatible with all versions and models of laptops and desktops available in the market today.
The HP x778w is available in a variety of storage capacities, ranging from 8GB to 64GB. It is compatible with the latest versions of Windows operating systems, including Vista, Windows 7, 8 and also works with Mac OS: 10.3 and above; and comes with a 2-year warranty from the date of purchase..
Whether you own it as a personal accessory or gift it to your friends and family, the HP x778w is the ideal gadget to own.

Xiaomi Plans To Take Legal Action Against Unauthorised Importers In India

Posted by News Room On Monday, February 23, 2015 0 comments
xiaomi mobileChinese phonemaker Xiaomi can’t sell its MediaTek based smartphones in India due to an ongoing patents case in the Delhi High Court from Ericsson, but that hasn’t stopped others from importing the Xiaomi Redmi Note 3G which runs on a MediaTek processor.
Xiaomi plans to take legal action against these resellers for using its name in the name of the sites, trying to pass themselves off as official marketplaces.
The Mediatek-powered smartphones were being sold by, which as per the Chinese company, is not an authorised seller of their products. Manu jain, head of India operations at Xiaomi, said that they are infringing on the company’s trademarks and making the world believe that it’s an authorised Xiaomi site. The products sold on this website are not meant for India and the website is also selling the products at higher rates.
The company has already written to the website several times but now they have decided to move head legally against them. Jain further added, though the site has stop functioning by now, the company will still take legal action against them along with 4-5 other sites as well. Only Flipkart and Airtel are the authorised Xiaomi sellers in India. Xiaomi is also in talks with manufacturing partners Foxconn and Inventec to set up a manufacturing base in India, which is the second most important market for the company after China.
Xiaomi will also set up, its own e-commerce site to sell products including its Ivs, routers and other goodies. is expected to be launched in 2015 and it will continue operating along with Flipkart, as per Jain.

Panasonic Launches Tablet FZ-B2 For Rugged Conditions

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PanasonicMumbai, Feb 23: Panasonic launched its fully-rugged Android Tablet Toughpad FZ-B2 priced at Rs.75,000, which the company claims is an ideal tool for field service professionals.

Expressing his views on the launch, Rizhkant Zha, Director, System Sales Division, Panasonic India said, “With our commitment towards providing greater value to our consumers, we have been successful in setting new benchmarks in the Indian market. This 7-inch Android rugged Tablet, with its world-class tough performance, connectivity, long battery life and advanced technology, this device is the perfect work companion for all business professionals working in extreme and rugged conditions. The new device will add abundantly to our existing family of rugged Panasonic Tough devices.”
Gunjan Sachdev, National Business Head - Toughbook, Panasonic India said, “Android™ tablets are becoming an increasingly attractive option in the enterprise, particularly for small and mid-sized businesses. Many of the tablets available on the market today are unreliable for businesses looking for a smart, dependable long-term investment. This Toughpad will assure customers that they can take advantage of the benefits of the Android™ platform without sacrificing on durability and enterprise-grade features.”
Designed with superior cutting edge technology, the Tablet creates new avenues for customers to explore and offers higher value of satisfaction through enterprise standard features. The device comes with a unique quick charging replaceable full-shift battery in addition to the standard 7-hour battery. This ensures that users need not worry about running out of power when they are out on the field as replacement is always on standby.

Corsair Launches Entry Level Carbide 100R & 100R Silent Cases in India

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Corsair announced the Carbide Series 100R and Carbide Series 100R Silent mid-tower PC cases launch in India, through their exclusive distributor Neoteric. It was the major attraction of the CES 2015 event in Las Vegas. The Corsair Carbide 100R Silent has revolutionized cases. Corsair has introduced the noise-less computing for the first time in the industry. It offers an elegant aesthetic that will appeal to gamers, hobbyist PC builders, and system integrators. Its an entry level India specific price conscious cases exclusively made for Indian customers with all features required for a silent performance case.
M.A. Mannan, Country Manager, Corsair Memory India, said, “The era of silent PC was talked very highly during the CES event and the prospect of it being a trend is a win-win situation for PC lovers in India. After the grand success of Corsair’s silent cabinets in CES 2015, Carbide series100R and 100R Silent are now in stores. The Indian market demands a fair balance of value and these cabinets are the best fit for the desi consumer.”
The Carbide 100R and Carbide 100R Silent are among Corsair’s budget cases, yet gives a premium feel. Designed to suit the Indian users, this cabinet leverages the silent technology to develop modern PCs. These cabinets will be available with partners from February 2015.

eScan Secures Lenovo Laptops from Superfish Adware

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eScan assures a completely secured computing environment to Lenovo Laptop users. A complex piece of adware in Lenovo laptops, named Superfish, has been creating havoc in the cyber security landscape. Initially not accepting the fact that Superfish was an IT security concern when questioned by Electronic Frontier Foundation (EFF), Lenovo has now admitted that a piece of adware installed itself via man-in-the-middle (MITM) proxy service and hijacked SSL/TLS connections.
Superfish that belongs to Adware family of programs, was pre-installed on Lenovo laptops. Adware, as such are highly intrusive, however the manner in which Superfish has been injecting their own advertisements into highly secured data-streams, leaves a huge question unanswered, i.e. Right to Privacy.  Apart from being an Adware, Superfish had certain vulnerabilities which made these Laptop users vulnerable to man-in-the-middle attacks.
Researchers have dug out the password used to encrypt the security certificates used by Superfish, which theoretically would assist in unlocking the certificate authority and bypass the computer’s web encryption. Armed with right skill-set and tools, a skilled hacker on the same Wi-Fi network as a Superfished laced Lenovo, can potentially insert malware and spy on these unsuspecting users. Effectively, this bug nullifies whatsoever form of security that has been provided by secure websites. The websites can range from your web-based mail servers, like and, to shopping and banking websites.

HP Launches New Open Network Switches

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HP has announced a new line of open network switches for the data center that will provide Web-scale organizations and service providers more flexibility and control of their data center networks to power cloud, mobile, social media and big data workloads. HP’s new line of switches provides web-scale customers with increased choice in open network environments and the ability to tune their data center networks to their requirements.
The new network switches address customer’s needs with dedicated sales teams, choice of hardware and software, and branded switches that are backed by worldwide local support and services through HP Technology Services, enabling customers to streamline operations and reduce supply chain risk. These new products are among the first in the industry in the emerging new category of branded white box switches, known as brite box switches.
“The complexity of Web-scale workloads and increasing customer demands for network services are challenging the scalability and agility of cloud data centers,” said Santanu Ghose, Director – Networking, HP India. “This announcement underpins our commitment to accelerate the adoption of open networks and provide offerings optimized for web-scale deployments that enable faster time to service.”
HP will deliver these new network switches to Web-scale data center customers through partnership with Accton Technology Corporation and Cumulus Networks. Besides, HP has also announced a new partnership with Cumulus Networks for the network operating system (OS). With Cumulus Linux networking OS as part of the new HP-branded open network switches, customers will be able to leverage the rich and expanding configuration, management and orchestration tools available through open-source and commercial Linux communities to develop cloud data center environments that best fit their business.

Budget 2015: The Expectations Of Mobile Handset Makers!

Posted by News Room On Friday, February 20, 2015 0 comments
unnamedIn the upcoming Union Budget for 2015-16, mobile handset makers like Micromax and Karbonn have asked for tax holidays and subsidies in order to promote local manufacturing that is expected to boost job creation.

India is one of the fastest growing mobile phone market in the world but still it lags behind China as majority of handset makers including the Indian brands manufacture their devices in China. It’s very essential that the government provides a filip to the manufacturing sector in the country by making its policies more powerful and competitive too, as opined by Micromax chairman Sanjay Kapoor. He added that he hopes that the government will no more stick to their age-old policies and help in motivating the sector and formulate more supportive rules and regulations to speed up the eco-system in order to promote manufacturing of smart devices in the country.

Kapoor also said that if the government fails to comply with the demands then it will be difficult for smartphone manufacturers to provide the latest technology at affordable prices, that’s an aim of the Digital India initiative. Karbonn MD Pradeep Jain also said that indigenous products will help the country to realise the vision of programmes like Digital India and Make in India, and mobile and Internet will expand their reach to more vast consumers. He said that the government is expected to introduce some friendly policies in Budget 2015 that will include tax holidays and interest subsidies to give a huge boost to domestic handset manufacturing and increase the mobile phone user base in India.

Benefits from such policies include more employment opportunities, higher quality of products and affordable pricing, as explained by Videocon Mobile Phones chief executive Jarold Pereira. Karbonn’s Jain also said that the government should ease the financing options furthermore in case of mobility goods like mobile devices and tablets and establish India as a global power in the international mobile market. Maxx Mobile chairman and MD Ajay Agarwal also hopes that custom duty will also be increased on imports for mobile handsets. The government is also expected to offer ESOPS, subsidies on investments and incentives for Indian mobile manufacturers.
WD®, a Western Digital company, and the world leader in storage solutions for the connected life, recently introduced My Passport® Pro, the first portable, Thunderbolt™-powered dual-drive solution. This truly mobile solution offers high performance and capacity for creative professionals and enthusiasts. For Mac systems, My Passport Pro has user-selectable RAID functionality to deliver high performance for the most demanding applications in the field. The drive is bus-powered without the need for power adapters or extra cables. My Passport Pro is available in 2 TB and 4 TB capacities.
“WD’s My Passport Pro enhances the workflow of creative professionals by providing fast transfers and data protection for the large amounts of digital content they generate outside the studio. It also gives them the option to mirror their data, offering enhanced protection,” said Khalid Wani, Sales Director (Content Solutions), India, Middle East and Africa, WD. “My Passport Pro provides high performance, reliability and portability, the key features that are a must for a wide range of creative professionals ranging from photographers, videographers and musicians to graphic designers and architects.”
“Thunderbolt™ technology makes new approaches possible for high-performance workflows,” said Jason Ziller, Intel’s Director of Thunderbolt Marketing. “By combining dual storage drives on a portable, bus-powered device, the My Passport Pro from WD is a uniquely powerful storage solution with high capacity for today’s demanding users.”
Directly powered via the integrated Thunderbolt cable — a design unique to WD — performance of My Passport Pro clocks in at speeds up to 233 MB/s. This allows super-fast transfer, edit and backup capabilities. Another key feature of My Passport Pro is its user-selectable RAID function, which lets users choose data striping (RAID 0) for high performance or mirroring (RAID 1) for data redundancy. Superior to both FireWire 800 and USB 3.0, the Thunderbolt technology of My Passport Pro makes video manipulation quick and easy—with the ability to copy a 22 GB high-definition video file in half the time typically required by a USB 3.0 drive working in RAID 0 format.
Consisting of two 2.5-inch hard drives housed in a sleek aluminum enclosure, My Passport Pro is thoroughly shock-tested for extra durability to perform reliably when working on the go.
Pricing and Availability
My Passport Pro comes with a two-year limited regional warranty. Pricing for the 2 TB My Passport Pro is approximately Rs. 24,000 and the 4 TB model is approximately Rs. 33,000.

TRENDnet unveils Home Smart Switch with Wi-Fi Extender

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QCS Communication Technologies  announced TRENDnet’s THA-101 Home Smart
Switch with Wireless Extender. THA-101 is a combination smart electrical outlet and a powerful wireless extender which can be used to connect to existing wireless router and broadcasts a strong wireless network in low wireless coverage area of your home/office. By using the TRENDnet mobile app, one can turn on and off a light, fan, electronic device, or appliance without straining themself. This home smart also allows users to schedule the turn on/off outlet according to their needs or to give an illusion that they are at home.
Smart Home App
  • Quick app-based setup/In-app THA-101 installation
  • Turn a device on/off from any mobile internet connection
  • Powerful N300 wireless repeater extends your existing wireless network
  • Create a weekly on/off schedule
  • View real time power consumption: Energy (KWh), current (A), voltage (V), power (W)
  • Manage multiple THA-101 units from the app
  • Free Apple and Android app
  • Requires a home wireless network
Special Features
  • Overcurrent protection
  • Requires existing wireless network in order to function
Mr Naresh Padhee, Founder CEO at QCS Communication Technologies said, “When it comes to our home and office lifestyle, we don’t settle for anything but the very best. We want everything to be complete, easy and worry-free. TRENDnet has been always delivering technology rich home security and home automation products to their customers. TRENDnet THA-101 is one such unique home automation solution where users get the freedom of accessing home appliances and to extend their Wi-Fi connection. We are sure that this product will be a huge hit in this era of Smart homes and offices”

5 Tips for Improving Business Efficiency with Networking Racks

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Rising adoption of cloud and virtualization has resulted in higher computing demand which has created more pressure on networking racks as they need to support more servers and greater network traffic. Network racks help businesses in efficiently managing IT assets as racks are used to hold multiple networking equipments. Companies that rely heavily upon these network cabinets cannot afford server outages or other cabling disasters as they could lose their valuable data.
Here are some tips for businesses to improve the efficiency of networking racks:
Suitable cable management by increasing the airflow
Maintaining their efficiency and ensuring a high level of performance requires high density cable management which can be achieved with the help of rack enclosures. In addition they also meet the challenges of cable management and reduce the cable volume. Enclosures are available in wide width or deep sizes allowing extra room for cabling and PDUs allowing the businesses to make complete use of rack enclosures.
Racks with capacity for future growth
Networking racks can be useful in enabling fast and smooth functioning of business. Increasing number of servers and cables is increasing rack density, directly affecting the performance of businesses. To ensure proper protection of your networking equipment and to eventually prevent downtime, it is important to have enough capacity to support your business needs. Therefore, it is important to select racks with sufficient internal space for your current equipment and to ensure that you have enough space to accommodate planned future expansion as well as any unplanned equipment purchases.
Ensure proper positioning & cabling
Delivery of more power to added circuits within the enclosures makes the process of heat removal more difficult. Adding cables within it cannot create a barrier and remove the excess heat from rack enclosures. This will require proper positioning of racks with accurate cabling. Get rack enclosures with features which can help businesses improve installation speed, thereby ensuring greater reliability.
Flexibility, modularity and adaptability
With emerging new technology trends, businesses need to match up with the latest and the best technologies available in the market. A detailed planning is essential so that businesses can quickly respond to changing market trends. Rack enclosures should also be adaptable to changing requirements and future business growth. Providing highly adaptable racks to industries is important to support their changing demands.
Efficiency in managing storage and space
In order to utilize the available storage space efficiently, networking racks are used where components like patch panels, servers can be placed in a relatively smaller space, thereby enabling users to simplify the task of managing and organizing the racks. Well planned organizations where storage and space are optimally used also helps in improving its efficiency.

OPPO R5 Gilded Limited Edition To Be Available In India Soon

Posted by News Room On Thursday, February 19, 2015 0 comments
OPPO R5 Gilded Limited Edition_1OPPO India, a leading global technology brand with presence in North America, Europe and Asia today announced the exclusive availability of the gilded version of OPPO R5, the strong ultra-slim 4.85mm smartphone. OPPO R5 Gilded Limited Edition comes with a luxurious gold frame and will be available in the market from 20th February onwards at a price of Rs. 29,990/- till stocks last. There are 10,000 units of the smartphone available globally. OPPO R5 Gilded Limited Edition defines luxury. The uber stylish gold frame adds a unique look to the smartphone and is sure to turn heads for its chic look. The smartphone is available across India only through pre-booking making it a special gift for special occasions.
According to Mr. Tom Lu, CEO, OPPO India, “This phone has been developed with the end user in mind. We used cutting edge manufacturing techniques to create a phone that fits perfectly into the users’ hands, and that feels incredible. The gold frame has been forged nine times and then finished by hand to give a perfect sheen and feel. It has a quality that is not available anywhere else in the industry. The R5, like the rest of the R series delivers a truly stylish, exquisite and distinctive design and will continue to delight our customers with its innovative yet practical functions.”
Measuring 4.85 mm in width and weighing 155 g, the 4G-enabled R5 is equipped with exceptional technology including an octa-core Qualcomm MSM8939, and comes with a 5.2-inch AMOLED screen giving the highest brightness and color rendition, the lowest reflection ratio, and highest ambient light contrast ratio available. The R5 also includes OPPO’s VOOC Mini 1.1, through which a 30-minute charge will provide 75% battery life and a five-minute charge will allow for a two-hour call. Built with first-grade real gold material and designed with a beautiful micro-arc frame to make the entire device smooth and strong with elegancy, the R5 is manufactured to fit your hand like a glove. In addition to its user-friendly functionalities which is a good balance between solid feel and portability.
OPPO’s R5 is the world’s first smartphone that uses phase-change material, keeping it at a constant cool temperature whilst maintaining superior functionality. The R5’s patented heat dissipation technology “Cool Element” protects its octa-core CPU, in turn prolonging the life of the phone. It comes with a 13 MP rear camera. With the latest PI 2.0 Plus Flash Shot technology, the R5 lets you take the shot with an imperceptible focus time – it has a maximum focus time of 0.18 seconds and delivers 50MP high-definition picture clarity.

D-Link launched latest & advanced product

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D-Link DCS-7010L, HD Mini Bullet Outdoor Network Camera Based on mydlink platform, D-Link DCS-7010L HD Mini Bullet Outdoor Network Camera enables its users to access, configure and monitor the camera from anywhere, anytime. With a built-in ICR filter and Infrared LED illuminators one can monitor the premise 24 x 7, even in complete darkness. Specially built for outdoor use, the D-Link DCS-7010L has a rugged metal IP-66 weatherproof housing that protects it from dirt and rain. Additionally its Power over Ethernet (PoE) capability simplifies deployment and does away with the need for a nearby power outlet.

d-link_DNS-320LD-Link DNS-320L, 2-Bay Cloud Network Storage Enclosure
Looking for an easy-to-use solution for accessing, sharing, and backing up your important data, then look no further as D-Link DNS-320L ShareCenterTM 2-Bay Cloud Network Storage Enclosure is here. From letting you create your own personal cloud, to allowing you to download your documents, photos & other multimedia files from anywhere via. a web file server, D-Link DNS-320L offers much more. Once configured, simply log into ShareCenterTM using the friendly web user interface to view a list of available files. One can also connect with a mydlink mobile app to access and play music, watch videos, and view photos directly on your mobile device.

d-link-DAP-1320D-Link DAP-1320, Wireless Range Extender N300
This tiny product is indeed a piece of art, as its compact design perfectly fits into the existing décor & doesn’t block other power outlets. The DAP-1320 Wireless Range Extender N300 is a portable plug-in repeater that lets you extend an existing wireless network easily. With One Touch AP, DAP-1320 is easy to configure and does not require one to access web GUI. One can also use the supported QRS Mobile app on your iOS or Android mobile device to set up the DAP-1320 easily without a computer.

Zebronics Unveils Its New Brand Identity and new Ventures

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Top Notch Infotronix, supplier of products and accessories for Computers, Consumer
Electronics and Communication under the brand ‘ZEBRONICS’ has unveiled its new brand identity, symbolized by the introduction of a new logo that signifies its growth and transformation, and celebrates the culture of innovation built over the company’s nearly two-decade.
“The release of our new logo and visual brand marks a significant milestone and the beginning of a new phase for our company” said Rajesh Doshi, founder and Director of Zebronics.  “Building on our tagline of ‘Always Ahead’, the new brand identity is intended to signify that we are moving forward by setting foot in new verticals while consolidating the existing footprint in peripherals and consumer electronics.  As we are completing an existence of close to two decades, we enter a new era in our history, proud of how far we have come from when we were primarily known as a PC cabinets brand. We have evolved from a single product line to a multi-faceted portfolio, connecting with various types of consumers, while continuing to embody the brand value of offering best possible value and features at reasonable price.
Continuing this legacy, we are excited and committed to establish our new brand and strengthen our position in different business segments.”The new logo embodies the new culture in Zebronics using a contemporary, simplified look and straightforward typography.  Zebronics had already built up tremendous brand equity over the years for its iconic zebra-stripe look that would stand out in any display or packaging. That has been given a modern styling with a circular crop that incorporates the stripes as well as the letter ‘Z’. The black-and-white circle used to crop the zebra pattern is symbolic of the globe, indicating Zebronics aspirations to be counted as a world-class brand in its segment, and highlighting the strategic focus to set new standards in marketing, product quality and service. The ‘Z’ connects one end to the other, being transparent. Black represents elegance and sophistication, while White stands for simplicity, purity and new beginnings.  The circular representation is balanced by the clean typography of the name ‘Zebronics’ below it, and the tagline  ‘Always Ahead’.
Explaining the brand further, Doshi said, “We have positioned the Zebronics name very boldly and prominently in the entire identity to indicate our ambition to be in front with innovation and own up to our offerings. Our new logo expresses that we believe the full value of a brand is created only when there is a close connect between the Company, our customers, partners and suppliers – the four black elements in the circle.”
The launch of the updated logo and new brand identity was developed in collaboration with Edge Design House, a Chennai-based creative consultancy. Said Kota, Creative Director at Edge, “As Zebronics’ brand partner for the launch of their new identity, our work included the development of the brand story, definition of the brand expression and the resulting logo that incorporates their proud history but still looks forward on the Company’s business goals and reflects its transformation into a thriving multi-product company. Edge Design House is thrilled to have played a part in helping Zebronics further strengthen its ambition and commitment to the Indian market.”

Dynamite – Best Speaker of the year At Mobility awards 2014

Posted by News Room On Wednesday, February 18, 2015 0 comments
dynamite_mobilityTop Notch Infotronix India pvt. Ltd., India’s leading supplier of computer peripherals and Consumer Electronics under the brand ‘ZEBRONICS’ has received the award “Best portable speaker of the year” at Mobility award 2014.

Dynamite is a battery powered portable speaker. Dynamite speaker provide 10m wireless Bluetooth connectivity and have solid and stylish appearance overall. They support music playback through USB 3.0 and Micro SD slot as well. It comes with Bluetooth 2.1+EDR technology which bring more smoothness in the sound quality. It also comes with call function for making conference calls and it has 800mah battery capacity.
Dynamite has got many good reviews in the media. This award again reinforces the fact that it’s an portable speaker.

Zebronics introduces portable media player

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beatTop Notch Infotronix India pvt. Ltd., India’s leading supplier of computer peripherals and Consumer Electronics under the brand ‘ZEBRONICS’ has launched portable media player “Beat”.

Beat is a versatile portable media player which support audio as well as video playback. It also has built-in FM radio to tune into your favorite stations. It also has capability to record audio. It has a built-in speaker as well as a 3.5mm headphone socket to connect any 3.5mm headphone.
It comes with 4.5cms LCD display. It has built-in Li-ion battery which gives backup of 6 hours for audio playback and approx 4 hours of backup for video playback. There is no built-in memory in this device, it comes with a micro SD slot. Maximum of 32GB of micro SD card can be used in the device. For connectivity it has hi speed USB 2.0.

Infosys BPO Today Announced Extends IT Services Contract With AkzoNobel

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Infosys_ BPOIT services major Infosys today said paints and coatings maker AkzoNobel has extended partnership with its subsidiary Infosys BPO.
It was originally selected by AkzoNobel to accelerate the company’s finance transformation programme and streamline operations for its Decorative Paints business in over 30 countries across Europe, the Middle East and Africa, Infosys said in a statement. As part of the deal extension now, the transformation program has been extended across AkzoNobel’s Performance Coating business in Europe and North America as well.
  • The deal extension involves standardization and outsourcing of the transactional accounting organization for the Performance Coating business of AkzoNobel
  • Infosys BPO will deliver the finance and accounting services out of its global delivery centers in Poland and India, in English, Spanish and several other European languages
  • Infosys BPO will partner with AkzoNobel to set up a finance services organization by consolidating work from seven business groups across 55 locations
  • This further validates Infosys BPO’s sharp focus on process innovation and its commitment to help accelerate clients’ adoption of best practices, across domains
Hans De Vriese, Corporate Director Control, AkzoNobel, “The rapidly changing business environment demands high levels of efficiency, core transformational capabilities and a genuine spirit of partnership with the service provider. Identifying these needs, we have extended our partnership with Infosys BPO. With this partnership, we look forward to continuing to experience improvements in efficiency, consolidation of processes, and process support to business as a service.”
Anup Uppadhayay, Chief Executive Officer and Managing Director, Infosys BPO,“The extension of this highly valued partnership further emphasizes our ability to provide end-to-end transformational services, while strengthening our leadership in the global finance and accounting market. Our robust industry knowledge and domain expertise, backed by world-class tools and technologies, enable us to consistently exceed client expectations, accelerate growth and deliver enhanced business value to our clients. We also continue to invest heavily in the advanced application of Automation and Artificial Intelligence, in our journey towards establishing the BPO of the future.”

Htc One(M8) Budget Version:Report

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HTC-One-M8-Back-FlashHTC is rumoured to be readying two different handsets, the HTC One M9 and the One M9 Plus, for a release in a couple of weeks at MWC 2015, but it looks like that’s not all to come from the company soon.
A new rumour has suggested the company is almost ready to unveil the One M8i, a mid-range version of last year’s flagship HTC One M8.
According to a new leak from upleaks, the One M8i will be the same in appearance and weight boasting the same 5-inch 1080p display but there will be some key differences under the hood.
There’s said to be a quad-core Qualcomm Snapdragon 615 processor alongside 2GB of RAM, 16GB of internal storage and a microSD slot.
 Mid-range M8
The camera on the back is a Duo set up with a 13MP and 2MP sensor whilst the front facing snapper will be a 5MP sensor. The iconic BoomSound speakers will be making a return, Android 5.0 with Sense 7.0 will be there as standard and it’ll all be powered by a 3,000mAh battery.
All in all it’s not the phone we voted the best of 2014, but it really is still quite strong considering it’ll probably come in at a lower price. Colour options will include grey, gold or silver and it’ll be available in certain Asian countries as well as Europe.ion of One (M8)
builabazzar (1)
Infibeam, announced today that it has partnered with Spice Hotspot- India’s No.1 Digital Lifestyle Retail brand to launch its e-commerce store Spice Hotspot choose Infibeam’s e-commerce technology platform- BuildaBazaar to create online presence for the brand. Spice Hotspot online store has been optimized for e-commerce and user friendliness. It will offer a unique shopping customer experience with a wide selection of mobile devices, tablets as well as mobile accessories. As the digital arm of Spice Retail, it will be the ultimate destination to buy Smartphones, tabs and accessories. It will also serve as a platform for customers to read and share product reviews, participate in user discussions and gather information about new products. BuildaBazaar is capable of addressing the most challenging e-commerce requirements of large retail brands and is a robust, reliable and scalable platform with fully bespoke, adaptable capabilities.
Commenting on the development Ms. Neeru Sharma Infibeam said that “The store delivers unique shopping experience and trusted quality of Spice Group at the click of your mouse“.

India’s most popular mobile browser, UC Browser unveils all-in-one information platform for global cricket tournament

Posted by News Room On Tuesday, February 17, 2015 0 comments
Amid the excitement for 2015 global cricket tournament, UCWeb, the world’s leading provider of mobile internet software and services, announced the launch of its all-in-one cricket application “UC-Cricket”. It is now available on the homepage of UC Browser for Android, UCWeb’s flagship product and India’s most popular mobile browser with 41% market share as of 2014 year-end, according to StatCounter.“During the 2014 IPL, 1 million users logged onto UC Browser for cricket information. We are expecting that number to increase significantly during the upcoming cricket tournament,” said Abhishek Sharma, Director of Marketing Communications at UCWeb India.
UC-Cricket comes with a fresh user interface and provides the most comprehensive cricket content and services to fans. It allows millions of enthusiastic fans across the country to quickly and conveniently access the most complete and up-to-date tournament information including live scores, previews, commentaries, interviews, stats, photos, videos, etc. Through its exclusive “Cricket Guessing Game”, users can also pick the winner of each match and collect points to get a chance to win exciting prizes, like MacBook Air, iPhone 6, Samsung GALAXY Note 4 and more.
According to Abhishek Sharma, “UC Browser is now the world’s most popular third-party mobile browser with 11% market share according to StatCounter. The UC-Cricket application provides users with more interactive and intuitive cricket services. It enables enthusiasts to catch live scores, instant updates and even play guessing games while on the move. It is our endeavor to empower users completely so that they don’t miss exciting tournament updates. This is a unique initiative from UC Browser which can be attractive to India’s millions of cricket fans. “
Real-time notification, comment section, guessing game and more
Except for all cricket information provided, UC-Cricket comes with a series of useful features and services, including a real-time notification which runs in the background and keeps you updated with the latest scores. Cricket fans across the world can also interact with each other in the Comment section of each game (refer to the screenshot below). “This is a unique feature of UC-Cricket. We think it’s important to let cricket fans talk with each other,” said Abhishek Sharma.

PNY Launches Clip Design HP x710w USB 3.0 Flash drive

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PNY officially released the HP x710w USB 3.0 Flash Drive. The HP x710w is subtle and sophisticated in design, yet practical and stylish. The clip-on design can be conveniently attached to brochures, documents and files, while storing up to 64GB of digital files including documents, images, music, movies and more. Adorn it as a fashion accessory and clip it on your tie, wallet, shirt pockets or scarves. Add style and functionality to your lifestyle with the HP x710w.
Crafted in a sleek metallic housing, the drive is designed with a high-quality steel finish that gives it a smooth reflective surface. The convenient cap-less design steers away from conventional pen drive designs and eliminates unnecessary worries about a misplaced cap.
Light and easy to carry around, the HP x710w weighs 6.2g and measures at a petite size at H 4.5mm x W 12.1mm x L 40mm. Carry large data files, such as movies, in this slim and portable USB Flash Drive whenever you’re on the move. Store your work projects, work presentations or important files with this classy and professional-looking HP x710w.
The HP x710w features USB 3.0 specifications for fast transfer of files between your computer and the drive. It is also backwards compatible with USB 2.0 and is complaint with all notebook and computer models. This USB Flash Drive performs at up to 90MB/s read and 30MB/s write (64GB). The HP x710w is available in capacities ranging from 8GB to 64GB and is compatible with Windows 2000, XP, Vista, 7, 8 and Mac OS: 10.3 and above; and comes with a 2-year warranty from the date of purchase.


Samsung launches cutting-edge products for India

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Samsung India Electronics strengthens its overall leadership position by launching a range of innovative products in the smartphones, digital appliances, visual devices categories and also for the enterprise business, at Samsung South West Asia Forum 2015. Forum is Samsung’s flagship event which showcases its select partners and customers the technology and solutions which will drive Samsung’s growth in the region.
India is one of the key markets for Samsung where it has emerged as the number 1 company across different product categories. The country has also seen launch of its iconic products based on evolving needs and unique customer insights. In the past 20 years of its operation in India, Samsung has set up 2 manufacturing plants and 3 R&D facilities employing close to 45,000 people.
“In 2015, we plan to introduce path-breaking technology across different categories of products, which will enhance consumer experience and strengthen our position in the market,” said Mr. HyunChil Hong, President and CEO, Samsung India Electronics.
“Samsung will continue to manufacture its products in India reinforcing its commitment to Make for India. In 2015, Samsung will continue to push technology boundaries and help consumers to create a better tomorrow,” said Mr. Hong.
India is a key strategic market for Samsung and the company has done iconic launches of its products like GALAXY E7, E5 and the first Tizen powered smartphone Z1 in the country. The company has recently announced expansion of Samsung India Electronics’ state-of-the-art mobile phone plant in Noida. The new phone "Samsung Z1" will also be manufactured at the Noida facility with most of the phone’s software being developed at the Noida Research Centre.
Through its broad product range, Samsung demonstrated how it is bringing consumers seamless navigation, intuitive control and smart solutions into the home and workplace.
Samsung’s key products launched at its Southwest Asia Forum include:
Smart Phones
Three 4G enabled smartphones – Galaxy Grand Prime 4G, Galaxy Core Prime 4G and Galaxy J1 4G which are best in class smartph
ones are designed to help Indian consumers unlock the true potential of 4G and make the 4G experience more affordable and accessible. Samsung now has a full spectrum of 4G devices with strong product portfolio of 9 smartphones in the market offering faster downloads and upload speeds.
Stylish Galaxy A7, the slimmest Galaxy smart phone ever measuring 6.3 mm. The smartphone offers an exceptional blend of elegance and power for consumers. Sporting a full Metal unibody design, Galaxy A7 delivers a superior selfie experience and powerful multitasking performance with sophisticated design. Galaxy A7 features a superior 5.5” Full HD Super AMOLED display for a vivid and expansive viewing experience with brilliant colors and clarity.
Galaxy A7 with slim design and superior hardware empowers young consumers to quickly and easily capture meaningful moments and share their daily lives. The Dual SIM capability of the phones also adds to the consumer’s convenience.
Digital Appliances
The new products launched included the World’s First Convertible refrigerator with Digital Inverter Compressor. The world’s first– patented Dual Fan Technology allows independent temperature control of the freezer and fridge with two separate fans. This revolutionary technology is built into every Samsung Smart Convertible Refrigerator. The consumer can convert the freezer into a fridge and back into a freezer with ease. The user gets optimum cooling and quick, effective circulation of cool air too.
NEO series of Digital Inverter split air conditioner designed for higher saving & durability. Continuing the focus on Digital Inverter segment and the preference of Indian consumers towards floral pattern, NEO series is the new introduction and comes out straight from Samsung’s Chennai Plant. Neo is the first digital Inverter AC range manufactured in India by Samsung and pays close attention to Indian consumers preference towards Saving, Durability and Faster cooling. The Digital Inverter Compressor consumes up to 60% less electricity and cools 26 % more quickly than conventional air conditioning systems. The series allows the user to select “Single user mode” a technology exclusive to Samsung which minimizes the energy consumption and reduces electricity bill by adjusting the maximum operating capacity of the compressor.
ActivWash+ machines which are designed to save precious time & make doing laundry easier. The ActivWash+ has an innovative design which includes a built-in sink and side water-jet system providing a convenient place to pre-treat heavily soiled clothes and hand wash delicate items, all at one place.
Taking fast cooking to new level Samsung introduced Hot Blast technology. The MW8000J HotBlast™ Smart Oven incorporates new technology that makes it possible for a convection microwave to cook ‘oven-like’ food in times up to 50% quicker than a traditional convection oven for Indian market. Samsung developed the HotBlast™ Smart Oven, which offers much more than a standard convection microwave oven. The HotBlast™ Smart Oven is fast, powerful and stylish, and enhances culinary experiences while saving users time in the kitchen.
Visual Devices
The First “S” Branded TV by Samsung: New SUHD TV
Samsung reserves the “S” identification for its most premium, flagship products that signify a true leap forward in technology. As the first “S” branded TV, Samsung’s SUHD TV is designed to excite all senses, with sensational picture, seamless interaction, and stylish design.
Samsung SUHD TVs demonstrate groundbreaking advances in contrast, brightness, color reproduction and detail to deliver a superior picture quality experience. They utilize proprietary, eco-friendly nano-crystal technology and include an intelligent SUHD re-mastering picture quality engine.
SUHD TV’s nano-crystal semiconductor transmits different colors of light depending on their size to produce the highest color purity and light efficiency available today. This produces a wider range of more accurate colors with 64 times the color expression of conventional TVs. The SUHD re-mastering engine automatically analyzes the brightness of images to minimize additional power consumption while producing ultimate contrast levels. This ensures much darker blacks and an elevated brightness 2.5 times brighter than conventional TVs.
JOY Smart TVs
Samsung has always believed in closely reading the tastes and preferences of its customers and creating unique and customized products that cater to their requirements. Samsung will continue this tradition in 2015 by launching Joy Smart TVs – a series of televisions made by Indians for Indians.
Joy Smart TV comes with built-in wifi which lets you access the internet and browse your favorite websites through its Smart Browser. Smart Share allows you to share content between your Mobile and Pen Drive connected to Joy Smart TV through Wifi Direct. Furthermore, with Joy Smart TV, you can mirror your smartphone content on your television screen through MHL as well as Wifi.
Enterprise Business
Galaxy Tab Active, Samsung’s first ever tablet designed specifically for enterprise to boost business productivity. The next step in Samsung’s legacy of innovation in the tablet category, the Galaxy Tab Active employs the ruggedized, portable design that professionals desire to take on the demands of today’s challenging business environments.
Samsung Smart Signage TVs, Samsung Smart Signage TVs, an innovative TV solution is designed for small and medium businesses (SMBs) and small office/home office (SOHO) owners in India. The business solution combines the informational and promotional benefits of digital display by sharing various customized in-store promotions and business content, along with the entertainment value of live TV for business customers – all at the same time. The new product is ideal for any small business across industries including retail, education and healthcare among others.
Samsung also continued to combine its technical expertise and innovation to bring consumers a new range of products designed to enhance and simplify modern living.

Tata Communications continues growth trajectory in Q3 FY15

Posted by News Room On Monday, February 16, 2015 0 comments
Tata Communications announces its financial results for the quarter (Q3) and nine months (9M) ended December 31st 2014.
Highlights for Q3 FY2015
* Consolidated revenue stood at INR 49,145 million (USD 794 million @average INR/USD exchange rate of 61.91)
* Consolidated EBITDA margins improved by 130 basis points QoQ to 16.3%
* Consolidated PAT stood at INR 1,085 million (USD 17.9 million)
Highlights for 9M FY2015
* Consolidated revenue from operations improved by 4.8% YoY to INR 1,50,978 million (USD 2,485 million @average INR/USD exchange rate of 60.76)
* Consolidated EBITDA grew by 0.5% YoY at Rs. 22,724 million (USD 374 million)
* Consolidated PAT stood at INR 1,795 million (USD 30 million)
* Core business revenue from operations grew by 4.3% YoY while the start-up business revenues were up by 9.4% YoY
A significant increase in data revenues coupled with an upswing in the enterprise segment especially from managed services were the main contributors to the robust growth in performance. The enterprise segment posted an increase in enterprise data revenues for the nine months period by 24% over the corresponding period last year – a growth that supersedes the average industry growth.
Improved operational execution in the data segment strengthened the EBITDA margins to 21% for the quarter. The voice business continues to be a steady generator of free cash in spite of a decline in volumes. Core business profitability is on an upward trajectory with PAT coming in at INR 389 million for the quarter (USD 6 million), up 27.6% QoQ, a significant turnaround from the corresponding period last year.
Commenting on the Q3 & 9M FY15 results, Vinod Kumar, MD and CEO, Tata Communications, says, “Tata Communications’ performance remains in line with our expectations. The improved margins in our data business is representative of the exponential growth of digital demand coupled with our ongoing commitment in driving our network capabilities and global reach. Looking ahead, we will remain focused on driving innovation and strategic investments in transformational services such as cloud and mobility – ensuring long-term stakeholder value.”
Business highlights for Q3 FY2015
* Tata Communications ushers in a new era of internet to drive hybrid cloud adoption: Tata Communications launched IZO(tm), a global network platform for enhanced hybrid cloud enablement. A game changing new network platform – IZO(tm) brings a new way of tackling the complications and challenges that businesses face in realising the potential of the cloud. For the first time, a single provider offers access to a full ecosystem of network, cloud and data centre connectivity making it simple for a business to connect and build its cloud, their way – be it private, hybrid or public.

* Tata Communications and Google join forces to provide businesses a predictable way to ‘Cloud Interconnect’ over the Internet Tata Communications became a Google Cloud Platform Authorised Services Partner. Under the terms of this agreement, Google’s new service, Google Clo ud Interconnect will connect with Tata Communications’ IZO(tm) Public, a cloud enablement service that provides a dedicated and deterministic route, for businesses, into Google’s cloud. Through the IZO(tm) Public cloud enablement service, Tata Communications and Google will be collaborating to provide businesses with a simple and future-proof way to connect and build their cloud over the public Internet – providing unparalleled performance, reach, and capacity ensuring a consistently good user experience for enterprise end-customers.
* Tata Communications launches mobile LNS

GIGABYTE Opens New India Service Centers

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GIGABYTE TECHNOLOGY Co. Ltd. announced  its 2015 plan to embark on a multi-faceted strategy that is expected to further help strengthen its ties with, and commitment towards, its channel partners operating in the PC DIY market. The plan involves setting up an exclusive, world-class post-sales service network across India. In addition to its recently established state-of-the-art service centers in the heart of IT markets in both Mumbai and New Delhi,  new centers will be opened in additional major cities including Kolkata and Chennai. These will be in addition to the existing ones in Kochi and Ahmedabad. The centers will operate as service hubs for their respective zones.
“Today, we are clearly seeing a vibrant emerging DIY market in India, especially in Tier 2 and Tier 3 cities where the number of knowledgeable, tech-savvy users continues to grow at a rapid pace,” commented Sunil Grewal, Director – Sales & MarCom, GIGABYTE Technology (India) Pvt. Ltd. “In order to deliver the best possible products and services to cater to this new group of customers, GIGABYTE is providing its partners with the support and tools necessary to meet the needs of this growing user segment, and with it, the ability of our partners to continue to grow their businesses.”
The centers will be equipped with the latest in repair machines and software systems to facilitate elaborate testing and troubleshooting. They are manned by experienced, skilled engineers, who are not only capable of providing motherboard repairs even up to Level 4, but also of delivering proactive onsite support, including training to customers on optimized PC usage.
As the undisputed leader of the Indian DIY PC market in 2014, GIGABYTE uniquely understands the importance of having world-class after-service, not only for its end-users, but also to enhance the trust of partners for the GIGABYTE brand. With this comprehensive plan in place, GIGABYTE hopes to continue to provide the highest level of service its customers have come to expect.
Enhancing the Success of Class B, C and D City Partners With a special focus on resellers based in Class B, C and D cities, GIGABYTE is committed to provide every kind of support needed by hosting a series of channel partner meets, providing access to its online GIGABYTE Value Partner Program (GVPP), and increasing its investment in shop branding at channel partner retail outlets, especially of those based in Class B and C cities. This is in addition to outdoor branding being carried in the vicinity of IT markets, billboards, metro railway stations and bus shelters, among others.
In addition to the highest levels of quality and service, the GIGABYTE brand is synonymous with product innovation. With a range of motherboards divided in 3 distinctive segments – G1TM Gaming, Overclocking Series, and Ultra DurableTM – , GIGABYTE partners benefit from the fact that GIGABYTE offers a wide variety of motherboards that cater to different categories of end-users.
GIGABYTE will also bring to the Indian market in March its long awaited, and already globally popular and versatile DIY BRIX PC kit. Available with a broad choice of processors covering a range of performance points, the BRIX sets a new standard for desktop miniaturization that makes it perfect for many requirements – be it discreet HTPC/multimedia hub, an ultra-low power PC for the family, an office PC or as a digital signage unit.

Microsoft Enables Partners to Offer More CloudServices to Customers

Posted by News Room On Friday, February 13, 2015 0 comments
India has simplified cloud adoption for small and medium businesses (SMBs) further with the addition of Dynamics CRM Online under the Open Licensing program. The availability of Dynamics CRM Online along with Office 365 and Azure through Open Licensing gives SMBs the opportunity to secure the benefits of cloud solutions with the help of a trusted local partner. With this announcement, all three large-scale public cloud offerings from Microsoft are now available under open licensing. This presents India’s SMBs with unmatched accessibility to the benefits of the latest technology while also presenting a significant business opportunity for Microsoft’s Partners.
SMBs will now have the ability to manage their customer relationships better using Microsoft’s enterprise-grade Dynamics CRM Online solution on a pay-per-use model. The solution provides SMBs with simple but powerful customer relationship management tools over the Internet. This helps individuals and teams improve sales, marketing, and customer care operations in their offices and in the field.
Dynamics CRM Online in Open Licensing will create new business models and opportunities for Microsoft’s partners, while helping SMBs build deeper engagement with their customers without the need for large capital expenditures traditionally required for enterprise-grade software. SMBs will be able to access customer insights anytime, anywhere and on any device by leveraging the cloud.
“Our 10,000-strong partner network in India has been instrumental in bringing the benefits of IT to SMBs. Availability of Microsoft Dynamics CRM Online under Open Licensing allows our partners to bring a powerful new tool to the market. In the process, our partners will get an opportunity to improve their top line while raising the profits of their customers through customer insights and management tools” said Meetul Patel, General Manager, Small and Midmarket Solutions & Partners, India.
While these options would continue, SMBs are likely to leverage their existing partners to procure CRM Online. This new approach empowers partners with a compelling cloud product portfolio covering the most open Microsoft Azure platform, the world-leading Office 365 productivity service and CRM Online customer relationship management offering.

Limca Book of World Records 2015 recognises Konica Minolta

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Limca Book of Records* recognises and certifies Konica Minolta for the largest media display created on glass facade ever. This has been done on Dhaula Kuan Metro station in New Delhi.
Konica Minolta marked its successful culmination of marketing campaign by gaining entry to the *Limca Book of Records* for the largest display on the glass facade. The display was installed byJC Decaux Advertising India Pvt. Ltd. on April 15, 2014 which measures 100.58m (330ft) wide and 12.8m (42ft) high.
Similar to the Guinness Book of World Records, the *LimcaBook of Records *emphasises the unique achievements of Indians at home and abroad.
“To be recognised by the *Limca Book of Records* is an honour. We at Konica Minolta believe in doing things differently and we strive to create new value for our users.”, says Mr. V. Balakrishnan Executive General Manager Konica Minolta India.

Dell India Leads in the x86 Server Market

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Dell India announced that it was the No.1 x86 server vendor in India in revenue terms in Q3 2014 based on  IDC’s Asia/Pacific Quarterly x86 Server Strategist Tracker, Q3 2014 (July – Sept 2014) December release. Dell cornered 38% revenue share of the India x86 server market in Q3 2014 which was more than 6 points higher than the #2 ranked vendor in the market.
With the advent of the forces of Big Data, Social, Mobility, Cloud and Software Defined Everything, enterprise computing needs are changing and driving IT decision makers to evaluate fresh approaches to the datacenter. Dell’s server strategy has been centred on developing products and solutions that prepare customers for the demands placed by the upcoming IT trends. Dell’s future-ready product line of servers along with the new go to market strategy, enterprise stock-n-sell, enterprise solutions group expansion and channel focus have contributed to this important milestone. Dell’s x86 server revenues have grown Q/Q consistently in India for 4 consecutive quarters since Q4 2013.
Manish Gupta, Director, Enterprise Solution Group, Dell India said: “Dell is in all aspects displaying its position as the world’s fastest-growing large integrated IT Company. We have successfully managed to elevate the market conversation from product led to solutions led. We are extremely happy with the response from the server market. Customers are seeing value in our ability to provide end-to-end solutions and the results are a testament to this.”

Acer Challenges People To Be 'Unreasonable In Love' This Valentine's Day

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This Valentine’s Day Acer challenged people to show how unreasonable their love can be. In line with its larger brand campaign ‘Being Unreasonable’, Acer announced a flurry of initiatives to appeal to the young at heart who expect nothing but the best for their valentines.
Acer announced a consumer engagement programme based on a single proposition - ‘How unreasonable one can get?’ The ten day brand activation encouraged Acer fans to share their ‘most unreasonable proposal’ for their Valentine and one lucky winner would get a once in a lifetime opportunity of being able to have their proposal published in front of the entire nation. The winner has been judged and announced today through advertisements in major national newspapers and on social media platforms such as the official Acer Facebook page and twitter handle using #UnreasonableProposal.
Suman Kamath from Mumbai won the challenge by her unreasonable proposal - “Are you a magician? Because you make everyone else disappear when I am looking at you. And when I look into your eyes, it is like a gateway into the world of which I want to be a part.”
Addressing Acer fans, S Rajendran, Chief Marketing Officer, Acer India said, “Much like the real world where we go out of our way to meet the ‘unreasonable’ expectations of our loved ones, Acer believes in meeting ‘unreasonable’ consumer expectations through its products. Every single day we aspire to do something that impresses our consumers and now we challenge them to impress their valentines by sharing their most unreasonable proposals. This is also our day to send a message of gratitude to our consumers who have loved us and supported us all along.”

Transcend Releases JetFlash 880 USB 3.0 Flash Drive

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Transcend Information, Inc. (Transcend), a leading manufacturer of storage and multimedia products, announced the launch of the JetFlash 880 OTG (On-The-Go) Flash Drive. Designed to transform the way Android users carry, transfer and exchange personal digital content, the JetFlash 880 features a USB 3.0 interface for even faster transfer speeds between computers to boost efficiency.
Besides a Superspeed USB 3.0 interface which provides 10 times the bandwidth of USB 2.0, the dual access JetFlash 880 also features a micro USB 2.0 interface for Android devices that support USB On-The-Go. This allows users to move or copy files to and from their device’s memory card via a steady USB connection that is faster and more reliable than Wi-Fi, Bluetooth and mobile internet 3G/4G. Combining two interfaces into one high-capacity flash drive up to 64GB, the JetFlash 880 focuses on the portable storage needs of mobile device users and eliminates dependence on computers, cables and adapters.
The JetFlash 880 is produced with quality metal at a much smaller size and lighter weight than ordinary flash drives; ideal for Ultrabook and notebooks. Despite their petit appearance, the use of innovative COB (Chip On Board) engineering makes the JetFlash 880 completely resistant to dust and water.
Featuring File Management, File Encryption and One-touch Backup functions, the Transcend Elite App allows users to easily explore files on the inserted memory card or USB flash drive, transfer files with 256-bit AES Encryption, share files to a variety of cloud storage services, and quickly backup photos, videos, documents, and other important content stored on their Android device.
Transcend’s JetFlash 880 USB Flash Drives are available in 16GB, 32GB and 64GB capacities, and carry Transcend’s Limited Lifetime Warranty.

Kaspersky Lab arming students to fight CYBER CRIME

Posted by News Room On Thursday, February 12, 2015 0 comments
Kaspersky Lab’s latest research on children’s Internet usage preferences showed that that young children often surf the internet in search of games, toys and apps without realizing the threats environments. It is due to reasons like these Kaspersky Lab held an event titled Cybersecurity and Children at Cambridge School in Mumbai, part of the Ryan International
Group of institutions, to educate the students so that they can enjoy a safer Internet experience by giving basic understanding of the principles of Internet safety to the children and their parents.
Through a presentation and participation by both the students and their parents, Kaspersky Lab spread awareness of online threats and ways in which the digital environment can be navigated safe and securely. A wide range of topics were covered such as Managing Your Digital Footprint, Safe Social Networking and Tips to Protect Your Smartphone, to name a few. The idea was to bring the entire family into the conversation because once you are on a home Wi-Fi network, a father’s smartphone and a childs iPad are both equally vulnerable to cybercriminals.
Kaspersky Kids, an awareness initiative on cybersecurity issues for children, was launched in July 2014 in the presence of Kaspersky Lab Founder, Eugene Kaspersky and Ryan Pinto, CEO, Ryan International Group of institutions. Since the launch, Kaspersky Lab has been regularly undertaking cybersecurity education programme to sensitize parents, teachers and students on digital threats, through interactive content and contest, Kaspersky Kids has impacted more than 1,25,000 students.

Russia Woos Indian IT with Attractive Investment Programmes

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The Skolkovo Foundation, a Russian innovative industry body, and the Electronics and Computer Software Export Promotion Council (ESC) of India,  announced a series of measures to boost investments of Indian IT companies in that country. Prominent among them were the setting up of an IT cluster in Moscow, with attractive tax sops as well as a Soft Landing
program, a special initiative that opens the Russian market for foreign companies. CEOs of top Russian IT companies including the likes of Anton Voronov, VP of Innovations, ABBYY Language Services, Alexander Dorzhiev,
Co-founder, CTO, AlterGeo and Oleg Zykov, CEO, C3D Labs, who have long been doing business in India, also expressed their desire to increase investments in the country to proactively help accelerate the Digital India drive, a pet project of the Indian Prime Minister.
Speaking on the sidelines of the 15th IndiaSoft event in the city, Mr. Igor Bogachev, Vice President & Executive Director- IT Cluster, Skolkovo Foundation said, “We are highly impressed by the booming Indian IT industry and, of course, the Russian hi-tech companies are looking for the opportunities to take part in the implementation of the aspirational Digital
India initiative. I am sure that increasing business contacts between the Indian and Russian IT companies will result in mutually beneficial enterprises and highly innovative solutions. Being the key innovative hub in Russia Skolkovo welcomes Indian hi-tech companies to use Skolkovo as an entry point to the Russian market. For making the entry smoother we have
launched a specific Soft Landing initiative.”
D K Sareen, Executive Director, ESC, said that, “In the light of renewed interest between India and Russia there is scope for enhancing cooperation in the IT sector. The excellent eco-system along with expertise both the countries have in IT can be used for developing newer products and solutions, not only for the need for each other countries but also for third country requirement.

Citrix Data Reveal New Global Trends

Posted by News Room On Wednesday, February 11, 2015 0 comments
Citrix  published the Citrix Mobile Analytics Report for the first half of 2015. For the first time, the Mobile Analytics Report addresses both mobile subscriber and business mobility trends, drawing on data from a global cross-section of mobile network operators and enterprises. The report provides valuable insight into the latest mobility trends that impact consumers, enterprises and mobile operators across the entire mobile ecosystem.
Key findings from the report include:
iPhone 6 Plus Generates 2X the Data of iPhone 6
Mobile subscribers that own an iPhone 6 Plus use twice as much data as iPhone 6 users – a difference attributable to more video viewing on the larger screen. Both subscribers and enterprise IT departments need to be aware of how phablet-sized devices impact mobile data pricing plans and enterprise budgets.
Mobile Experience Defined by Video
As mobile data consumption grows, the mobile user experience is, increasingly, a video experience. To illustrate, the top five mobile games ranked by data volume now all contain video, compared to only two of the top five in Q1 2014. Further, sports-related video content on mobile has more than doubled, from 21 percent of all sports content over mobile in Q3 2014 to 50 percent in Q1 2015. As video becomes ubiquitous on mobile, video optimization will play a key role in ensuring an acceptable experience for both consumers and enterprises.
Number of Managed Devices Nearly Doubled for Businesses
The number of enterprise-managed devices has increased 72 percent year-over-year, and clear regional and vertical trends are emerging: iOS remains the dominant mobile platform in the enterprise at 64 percent worldwide, Android is gaining popularity in Asia, and Windows is more than twice as popular in EMEA (16 percent) as it is in North America (7 percent). Deeper analysis also shows that the distribution of mobile OS platforms vary by industry segment with 71 percent of managed devices in the financial industry being on iOS and 39 percent penetration of managed Android devices in healthcare. Further, the latest findings in the report highlight the dual whitelisting and blacklisting of productivity and collaboration apps across organizations – a sign of both growing sophistication in the way many enterprises empower and manage employee mobility.
Chris Fleck, Vice President of Mobility Solutions and Alliances, Citrix
“The line between personal and business mobility continues to blur as people routinely use the same smartphones and tablets across every part of their lives. It’s no longer possible to maintain artificial boundaries of personal and business mobility. With insights into the latest mobile user behavior, preferences and needs, the Mobile Analytics Report provides a window into the potential pitfalls and opportunities for mobile operators and enterprise IT to deliver mobile experiences that people expect at home, work, and play.”
This report is an analysis of anonymously sourced information encompassing both mobile subscriber and business mobility data drawn from a global cross-section of Citrix customers. Data sources include the ByteMobile traffic reporting solution and the XenMobile enterprise mobility management solution.

Cyberoam Brings User Threat Quotient

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cyberoam_logoCyberoam a leading global provider of network security appliances has introduced a unique capability – User Threat Quotient (UTQ) – to help IT security managers identify users posing security risks with ease.
With UTQ, Cyberoam extends its own innovation of Layer-8 technology and turns over a new leaf in user-identity focused security. Available on Cyberoam’s Next-Generation Firewall and UTM appliances, UTQ harnesses information derived out of user’s web traffic to determine risky users.

Toshiba launched 7mm hybrid SSD

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Toshiba Digital Media Network Taiwan Corporation (TDMT), a committed technology leader, announces the slim, 7mm MQ01ABF solid state hybrid drive (SSHD) series. Equipped with Toshiba‟s NAND flash and available in 500GB1 and 320GB capacities, the MQ01ABFH series is the first Toshiba SSHD drive family in 7 mm. The series continues Toshiba‟s legacy of
providing world-class storage products, and offers customers a complete lineup of 2.5-inch solid state hybrid drives with the previously announced 1TB2 and 750GB MQ01ABDH series 9.5mm SSHDs for ultrathin and thin and light notebook PCs, multimedia and gaming applications, and traditional laptop PCs.
Drawing upon its knowledge and experience in NAND flash, Toshiba optimized the NAND flash performance into a tiered-storage approach that uses the speed of the DRAM and NAND components with the high-capacity of rotating media. The SSHD delivers SSD-like performance without dependence on external drivers or assistance from the host system. The PCMark
Vantage Score, the established industry method for measuring SSHD read/write performance and responsiveness, for the MQ01ABFH series is approximately 20,000, surpassing the 16,000 industry standard result. “The MQ01ABFH series fulfills users‟ desire for thin and light notebook PCs with fast response times that can keep up with their demanding gaming and multimedia applications,” said Mr. Kashiwabara, Senior Manager of Marketing Sec., Toshiba Digital Media Network Taiwan
Corporation. “This addition to our SSHD lineup demonstrates Toshiba‟s continued focus on delivering a wide range of storage devices that enhances the computing experience for our customers.”

Canon launched two flagship EOS cameras EOS 5DSR and EOS 5DS

Posted by News Room On Tuesday, February 10, 2015 0 comments
Canon breaks new ground with the 50.6-megapixel EOS 5D range and the 11–24mm ultra wide-angle zoom lens. Canon launched the EOS 5DSR and EOS 5DS – two flagship EOS cameras equipped with a 50.6-megapixel 35mm full-frame CMOS sensor with dual DIGIC 6 image processors, the highest resolution in Canon’s extensive range of DSLR cameras to date. With Optical Low-Pass Filter cancellation (LPF), the EOS 5DSR captures incredibly detailed and sharp images, alternatively the EOS 5DS reduces the moiré effect using the optical LPF. This dynamic duo is well suited for users who take still landscape and studio photos, as well as commercial images for large-With a 50.6-megapixel 35mm full-frame CMOS sensor, the EOS 5DSR and EOS 5DS have by far the highest resolution in Canon’s history of EOS cameras. At this sensor resolution, images that are dramatically trimmed or cropped will still retain optimum quality and details for print.
Both cameras incorporate technologies to enhance image resolution with minimal side-effects. To maintain excellent image quality, the EOS 5DS features a standard optical low-pass filter to resolve any unwanted visual distortion, otherwise known as moiré effect. Additionally, for utmost and uncompromised image quality and resolution, photographers may opt for the EOS 5DSR. The EOS 5DSR delivers on fine details and offers spectacular image performance, thanks to the LPF effect cancellation feature that taps on the full prowess of its 50.6 megapixel sensor.
Fine Detail is a new Picture Style preset designed to maximize the camera’s resolution to capture minute details, which are essential in professions such as architecture, landscape, fashion and commercial photography.
High performance, Unrivalled Shooting Agility and Precision Powered by the advanced Dual DIGIC 6 image processors, both the EOS 5DSR and EOS 5DS produce a high-speed readout capability and maximum continuous shooting speed of 5 frames per second (fps), despite the large image data size that comes with 50.6-megapixel image quality. The AF system in these cameras is a high-precision 61-point high-density reticular AF on par with that of the EOS 5D Mark III. It responds sensitively to subject distance and adjusts automatically – even with the subtlest changes in composition. With the EOS iTR (Intelligent Tracking and Recognition) system, the cameras ensure moving subjects will be actively kept in sharp focus.
Equally nimble, the camera’s AE (automatic exposure) system uses a 150,000-pixel RGB + IR metering sensor that splits the scene into 252 areas. Each of these areas is analysed for the correct exposure settings, taking into account visible and infrared light, thus achieving far more accurate metering.
To meet the varied needs of users, a unique Custom Quick Control feature has been introduced in the EOS 5DSR and EOS 5DS. The Custom Quick Control screen is an easily accessible information screen for the user to customize their preferred settings. Settings such as aperture, shutter speed, shooting mode and focus mode can be toggled on and off for the screen to display only the most important information. The layout of the screen can also be customized for users to adjust the size and placement of the items, according to their preferences. Taking advantage of the ultra-high resolution capability of EOS 5DSR and EOS 5DS, the new Crop Shooting function offers users the option to crop images for a pseudo telescopic effect when a longer lens is not immediately available.
With the 1.3x and 1.6x crop modes enabled, users can still capture a stunningly high 30.5-Megapixels and 19.6-Megapixels image respectively.
With the ability to take photos in ultra-high resolution, the EOS 5DSR and EOS 5DS produce images at a quality close to that of medium format cameras, along with several significant advantages. Both cameras are versatile, as their relatively superior AF and continuous shooting ability makes them adept at shooting both moving objects and still landscapes. Additionally, with Canon’s wide range of EF lenses available, users of the EOS 5DSR and EOS 5DS will be able to enjoy a wide variety of shooting perspectives. The EOS 5DSR and EOS 5DS are lighter and smaller in build as compared to medium format cameras, hence they provide more convenience and portability when shooting on-the-go. The cameras are also durable, with dust and water resistant qualities, similar to EOS 5D Mark III, especially when used in harsh terrains. With the combination of these added advantages, both cameras provide greater value at its price point and flexibility as compared to medium format cameras.

ATEN Unveils Latest 4K Seamless Switching Technology at ISE, 2015

Posted by News Room On Monday, February 9, 2015 0 comments
ATEN International announced that it will showcase a video wall with Seamless Switch Technology, along with the latest HDBaseT and KVM solutions at Integrated Systems Europe (ISE) 2015 – the largest A/V and electronics trade show in Europe, on February 10-12.
Key highlights at ATEN’s ISE booth include live product demonstrations of the VM6404H 4K Seamless Matrix Switch, the VM1600 16×16 Modular Matrix Switch, and a flight surveillance and flight control center simulation.
ATEN’s new VM6404H supports HDMI 2.0 and HDCP 2.2 – and is the only seamless switch available that delivers a 4K@60Hz resolution. VM6404H offers an easy and affordable way to route any of 4 HDMI video sources to any of 4 HDMI displays with a quick view of all port connections via the front panel LCD. The VM6404H includes Seamless Switch technology, a built-in scaler, and an easy to use web GUI that lets you create 8 connection profiles that can be customized into video wall layouts.  The VM6404H is an ideal solution for diverse range of environments where a variety of pro-A/V equipment are used to broadcast live programs and examine real-time events across multiple screens – such as stage presentations, competitions, sporting events, and control centers. At ISE Amsterdam 2015, there will be a live demonstration of the VM6404H scaling up 4K content to fit an 8K video wall system and of its unique close to 0-second video switching and playback of 4K content in real-time with no latency.
A live demonstration of ATEN’s 16×16 Modular Matrix Switch, nominated as a finalist in the EMEA inAVation AWARDS 2015, will be on display at ISE Amsterdam, 2015. The VM1600 offers real-time control and advanced management of up to 16 HDMI sources and 16 HDMI displays simultaneously, through eight interchangeable I/O boards on a single chassis. With the flexibility of ATEN’s hot-swappable HDBaseT, HDMI, DVI and VGA I/O boards, operators can conveniently control a matrix of 4×4 to 16×16 input/output devices through front-panel pushbuttons and a browser-based GUI for easy setup and control. The ATEN Seamless Switch technology, hot-swappable modular design and redundant power make a perfect duo to enhance the VM1600’s performance and reliability in a wide-range of time-critical environments, as well as contribute to a consistent viewing experience.
ATEN’s range of KVM products brings a unique blend of new features and technologies that offer the ultimate solution for extending computers to consoles, both on and off your IT infrastructure. At ISE Amsterdam 2015, ATEN will have live demonstrations of KVM and PDU solutions setup within a flight monitoring simulation.
As an HDBaseT Alliance member, ATEN will showcase its HDBaseT-enabled products with the VS1814T/VS1818T splitter and VE812R & VE813 HDMI extenders. HDBaseT technology provides a simple and cost-effective standard to transmit A/V signals up to 100 meters over a single Cat 5e cable.
“ATEN’s range of A/V products concentrates on providing an intrinsic, easy to use interface and clear, seamless images.  We look forward to unveiling our latest innovations at ISE Amsterdam, 2015”, Kevin Chen, President of ATEN International.