SanDisk Corporation introduced the iNAND 7232 storage solution, a new, advanced embedded flash drive (EFD) optimized to deliver best-in-class imaging performance and superior storage capacity in flagship mobile devices. Available in capacities up to 128GB1, the iNAND 7232 storage solution enables original equipment manufacturers (OEMs) to introduce smartphones, tablets and other connected devices that feature ample storage to meet the needs of increasing consumer content while providing data-rich application experiences and next-generation digital photography capabilities.“From North America to China, consumers are demanding higher and higher capacity storage,” said Vivek Tyagi, Director- Business Develoment & Sales, SanDisk India- Enterprise & OEM Sales. “Our iNAND 7232 storage solution not only enables mobile OEMs to cost-effectively deliver the robust storage mobile users want, it is also our most advanced embedded storage solution to date. It leverages new, innovative application-level storage architecture and SanDisk’s latest 15 nanometer flash storage technology to enable outstanding application experiences, terrific 4K Ultra HD video capture and digital photography experiences never before possible in flagship smartphones.”
“Smartphone and tablet users are maturing in how they use their devices. Therefore their expectations when purchasing a new smart device have also significantly risen. This puts immense pressure on mobile OEMs who must balance the need to innovate against managing their investments in order to deliver flagship devices at attractive price-points in a highly competitive market. This is particularly true in China and other high-growth markets,” said Neil Shah, research director, Devices & Ecosystems, at Counterpoint Research. “SanDisk’s iNAND 7232 EFD is the ideal solution to address this need as it enables OEMs to deliver what consumers want most outside of form factor: reliable high capacity, exceptional digital photography capabilities and great application experiences.”
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