Lenovo Launches Yoga Book

Posted by News Room On Wednesday, December 14, 2016 0 comments
Lenovo launched the Yoga Book, the world’s thinnest and lightest 2-in-1[2] in India. Designed for on-the-go users, the Yoga Book is built for mobility while not compromising on productivity. The Yoga Book is a result of a fresh look at the changing needs of consumers, without being limited by the constraint of fitting these needs in any particular form factor. Therefore, it actually builds on the limitations of a tablet as well as a laptop and gives the perfect blend of content creation and consumption capabilities. The result is a seamless blend of creativity, productivity, mobility and entertainment through a suite of new hardware and software features, including:
“Today, consumers no longer separate their activities into productivity and entertainment and Lenovo believes devices should adapt to the evolving usage trends to blend everything together.” said Bhaskar Choudhuri, Director – Marketing, Lenovo India, “The Yoga Book takes a fresh look at what the consumer seeks, without being limited by the existing categories of devices or the need to be within the boundaries of one of those form factors. We are sure it will redefine the computing space and offer traditional notebook, 2-in-1 and tablet buyers a first-of-its-kind option that matches their lifestyle”.
“We believe in bringing innovative offering to our consumers – be it great selection of products or affordability programs like product exchange and no cost EMI. Flipkart’s customers greatly value these benefits which has resulted in Flipkart’s majority share of the laptop industry, making us the single largest retailer for all the brands in this category. We are glad to offer Yoga Book to our discerning customers through our partnership with Lenovo.” said Adarsh Menon, Vice President – Electronics, Flipkart.


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